PRODUCING,
COMMUNICATIONS,
BRAND MANAGEMENT

ART YARD COMMUNITY

Communication and Brand Management

Managing promotion & communication, branding, positioning, collaborations, social media, planning & creating content, and doing management for the project itself.

Art Yard Community – a Tbilisi-based street art initiative engaged in the creation of murals in Tbilisi, building a Belarusian-Georgian community and creating intercultural connections, educational events in the field of street art, as well as simply culture, art, and placemaking.






During the existence of the initiative, 12 murals were created in Tbilisi. An online course “How to create a mural” was also implemented for beginner Belarusian artists and art managers.








MURAL BY VADIK FIN
Video producing

MURAL BY Alena Davidovich & Tina Chertova
Video producing

MURAL BY Zmicier Zhaunou
Artist Branding


More than 70 Belarusians and Georgians took part in the initiative’s projects as artists and volunteers, speakers, and participants in an educational course on creating a mural.





Сharitable collaboration with the Beghurebi Center for children with special needs. The artists completed 5 works inside the center building





Together with the initiative Tbilisi CleanUps and volunteers, we cleaned the area around the centre.








Art & branded merchandise for artists’ support










Some media mentions









NEXT project
Ad campaign

Deezer launch

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